Auto Makers Going Gay

Posted by: fff In: Auto| Culture

In Hey America !!! Gay, Hispanic, Catholic, Straight, Christian, Lesbian, Black, Homophobe, Pagan, Caucasian, Bisexual, Agnostic, Transgender, Asian, Heterosexual, Jew : We all like expensive, reliable cars. Who knew?, I wanted to hip you guys to poorly executed, specifically-targeted, “viral”, marketing schemes that exploit the latest social hot buttons. It’s been happening for years, but damn…it just keeps getting funnier.

Marketing examples:

50-60’s Housewife - You too can cook and clean and do all the housework with your handy dandy dish-o-rama 1000.
50-90’s Teens/Adults & cigarettes - the marlboro man for cool adults - joe camel for the kids
70-80’s Children - You can have candy & toys in cereal! It’s fortified with 9 essentail vitamins & minerals…wink,wink
80’s-00’s - Hey girls, you’re not skinny or pretty enough, so buy our clothes, makeup, and lotion to fix your self-esteem
90’s Urban - Hey, there’s a black couple driving that new car, but they’re light skinned, so it’s ok…regardless, honey lock your door.
00’s - Oops, did we say God/Christ/Allah…We meant Holiday - on sale now before Thanksgiving (update HALLO-FREAKIN-WEEN…WTF!).

I’m sure I missed quite a few, but you get the picture. So in the past 50 years, we’ve covered sex, race, age, health, and religion…So I guess sexual preference is the next logical social step.

Ford to resume marketing efforts in gay publications

Subaru going for more gay advertising

Yes…I know…it’s all about the money…oh, and now…political correctness, we can’t forget that. Too bad political correctness doesn’t really involve acceptance, understanding, or tolerance.

So far to go…

sarcastically yours, fff